After the successful launch of its sports underwear last winter, Unleash Your Nature (UYN) is now launching its summer collection. In addition to socks and running clothing, the two tasteful clothing lines "Alpha" and "Activyon" for bikers have been created, which have all the strengths and functions that the brand combines.
by Rolf Fleckenstein
It's not exactly standard practice to see the straightforwardness, strength, determination and conviction with which the makers of the "Unleash Your Nature" brand consistently design, develop and launch unique, high-quality and stylish functional sports underwear. The brand started its market presence last winter and immediately dressed the world's most renowned alpine ski teams with it, and is now following up for the summer with a handsome collection of socks, running wear and bike wear. It's not much different with fashion than it is with film. Releasing a hit once is an art in itself, but then following it up at the same level is the real challenge. The same principle applies to athletes: only those athletes who are always on top and break record after record go down in the history books; the others, unfortunately, are forgotten. According to this concept, those responsible seem to have approached the development of the new collections, because they want to 100% convince and do.
You can not buy good taste
Italy does not have a good reputation for nothing when it comes to design, art or beauty. The country is famous for its unique style, think of its artists such as Michelangelo, Leonardo da Vinci or Giuseppe Verdi or think of such magnificent brands of the present day as Ferrari, Lamborghini, Riva, Versace, and many more. They all stand for perfect taste and inimitable style. They all come from the country that is equally famous for its tasteful cuisine. It's as if the makers of UYN wanted to follow in the footsteps of these great names, defend the heritage of Italy and do the same, producing a sports functional underwear like no one before. And they have already won the prize for good taste once: Powerful colors, masculine, feminine, sexy and attractive meet intriguing patterns, dynamic structures and sophisticated fabric concepts with channels equipped with countless smart functionalities and are delineated by the black hem like a picture from its frame. The bike clothing from UYN pleases visually right away. Really Gelungen!
Alpha or Activyon
UYN presents two lines for cyclists this spring: "Alpha" for the performance-oriented biker and "Activyon" for the recreational rider. Both have one thing in common, they are pumped full of high-end technology to optimally support active people and athletes on their tour. The collection consists for the lady and the man each of a shirt, a BIB-Short (bib shorts) with specially developed seat pad, a rain jacket, a wind jacket, a lightweight vest and a stowable waterproof jacket along with arm warmers on the side of the Alpha line. The same applies to the Activyon line, which, however, only gets by with a jacket, the wind jacket.
UYN launches with a tasteful functional high-end bike wear. The bikers and cyclists can be really happy.